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GNS Brands
PPRZ
BIO for Paparazzi Sàrl and its founder: Mr Kewin Lambert, Owner, CEO and designer


Paparazzi Sàrl was founded by Kewin Lambert, a swiss citizen, born in Switzerland in 1989. Father of two children, Kewin is a strong family oriented individual. 

His love for design and aesthetics comes naturally from his family background where he learned, from a very early age, to enjoy the beautiful design of jewelry and watch designs that his father and his other siblings were creating. 

Nonetheless, Kewin wanted to make his own designs and creations; therefore, it is in apparel and accessories that he found a fantastic way for him to express his creativity and to allow individuals from all over the world to enjoy amazing designer items that are out of the 
ordinary, appealing, creative and yet affordable. 

His first collection was introduced to a small crowd of aficionados in Switzerland in 2010, Kewin was just 20 years old. The success was at the rendezvous.

The brand name of his first collection was Paparazzi which means small mosquitos in
Italian. Nothing to do with the negative connotation of photographers that steal images
from famous and renowned people. To alleviate such potential misunderstandings, Kewin
has decided to create a new logo that would be easily recognizable, with a strong identity
that has roots to its initial Paparazzi brand name. It is then in 2016 that the PPRZ brand
was registered in all major countries in the world.

With a strong managing team carefully selected amongst many potential individuals,
Kewin has since 2018 traveled in many areas of the world with his dedicated team to
present his collections and to find the best possible partners that understand his
philosophy and to help develop the PPRZ brand and gain the recognition from the
industry buyers, wholesalers, retailers, press agents and most importantly his customer
base that are all getting more and more faithful to his brand that brings joy and a sense
of belonging to a great family “The PPRZ Family”.

Today, Kewin is keen to go into the US market with a great partner: The Joken Style
led by its founded Mrs Eme Mizioch and her dedicated team.

Both entities are putting great efforts to respond positively to a market that would
certainly, be fully convinced of the great quality of the PPRZ products. The Luxury Urban
Elite collection of the PPRZ brand will appeal to anyone that would like to wear great
pieces of clothing as well as stupefying accessories at an amazing value.

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